Success Requires a Plan
Welcome to our professional Real Estate blog! If you're looking to sell your property, then you know that it requires a solid plan to achieve your desired outcome. That's why a good real estate agent will work with you to establish a workable plan that will take you from point A to point B and beyond.
At our agency, we understand the importance of a well-defined process for selling real estate. That's why we've developed a Listing Process that has been proven to deliver successful outcomes for our clients. Our process is like a procedure manual for selling your home, and it ensures a predictable outcome with every sale.
Our team works with you to create a plan that aligns with your goals, and then we use our 8 Phase (77 Step) Process to execute that plan. This process works for both site-built and manufactured homes, and it gives you peace of mind knowing that every step is being taken care of by a team of by our team of dedicated professionals.
Success Requires a Plan
Do not try to sell your home without a great one.
Our Definitive Listing Plan has 8 Phases that includes 77 tasks to track the listing process from start to finish.
Phase
I – Home Evaluation
In
Phase I Your Realtor® does an in dept evaluation of your property.
1.
Review tax
records to verify full and complete legal information including legal owners, annual
tax bills, and other property information to include any property restriction.
2.
Verify legal
name(s) and owner(s) in county public property records.
3.
Review the
ownership, sales, and mortgage history of the property.
4.
Obtain
information about the land the home is built on - flood plains, etc.
5.
Review year,
manufacturer, model, and popular options of your MH.
6.
Review properties
currently on the market, pending sale, and recently sold in your area.
7.
Compare the price
and condition of the homes Active, Pending and Sold to your home.
8.
Compare the price
per square foot of the homes Active, Pending, and Sold to your home.
9.
Evaluate the area
and the number of months of home inventory.
10. Prepare a formal Comparative Market Analysis (CMA) and preliminary pricing recommendations.
Phase
II – Consultation
In
Phase II your Realtor schedules a time with you to tour your home and share your
CMA.
11. Conduct Seller and Realtor walk through of the property to be Listed.
12. We set down at the kitchen table and discuss
what you want to accomplish by moving. The Realtor will:
·
Review the Working
with Real Estate Agents Form (required by the Real Estate Commission).
·
Review our
Formal Comparative Market
Analysis and answer
questions.
·
Review selling
options (We have 3) and listing price range.
·
Discuss what we call the “HGTV Effect” and how it helps or hurts a
Listing.
·
Review our Used
Home Certification - it manages the stress and surprises that Sellers have
without it. Buyers have more peace of mind and will pay more for the home.
A.
Home Inspection
and Repairs
B.
Certifications
(MHs)
C.
Discuss HUD
Certification of your home, FHA financing and if the MH is legally affixed to
your land.
D.
Appraisals
E.
Home Warranties
F.
Staging
·
Ask about your
future purchase plans and how we can help.
13. Decide if or when we can do business. The three no-pressure outcomes of
the consultation are:
·
You say, “Let’s get started”.
·
You say, “No, I’m not ready”.
·
We say, “No, we can’t take your Listing”.
A.
Nothing personal, in order to do what we do,
we cannot accept every Listing.
B.
We are more than happy to refer you to the
next best Realtor or Firm.
14. If we are moving
forward we will complete an UCRE-BA Personalized Action Plan.
· List and agree to the action items then move on to Step #3.
Phase III – Paperwork
In Phase III your Realtor will do the paperwork and
you will approve it.
15. Prepare the Listing Agreement and any
Addendums. We will need:
·
For subdivisions
with a Homeowner Association (HOA), we need contact information, dues and what
is included.
·
If you owe any money
on your home, we need all loan payoffs, account number, and the Lender(s)’ contact
information.
·
A copy of any
leases tied to the property.
·
If any fuel tanks
are located on the property.
16. Review the estimated net proceeds to determine
approximately what you will receive or owe when the property closes.
17. Confirm Home (measure exterior) and lot size
from your property survey, if available, and pinpoint the locations of any oil
tanks, wells, or septic systems.
·
For MHs we
need:
A.
If possible, copies of the floor plan.
B.
Pictures of the Data Plate and the exterior
HUD metal sticker(s).
18. Determine the need for a Lead Based Paint Disclosure
(1978 or older home).
19. Review and explain the Listing Agreement
and Addendums.
20. Answer questions and the Seller approves the
Listing Forms – Sign in person or E-sign. Scan documents signed in person.
21. Leave sample copies of the Buyer’s Offer
Form and Professional Services Disclosure for your review.
22. Review and fill out the Seller’s Residential
Property Disclosure Statement and the Mineral Oil and Gas Disclosures.
(Required forms from the NCREC).
23. Recommend and discuss repairs to better market
and sell the property.
24. Discuss showing instructions for buyer’s
agents and agree on what showing times are acceptable to you.
25. Obtain information that will help us prepare
listing, advertising, and marketing materials.
·
Questions will
include:
A.
What type of
improvements have you done to your home in the past five years?
B.
What other
features of your home make it attractive to buyers?
C.
What do you like
most about the home?
26. Obtain a key for the lockbox which will
allow agents to view your home conveniently, but does not compromise your
family’s security.
27. Provide you with signed copies of Listing Agreement via email.
Phase
IV – Get Ready
In
Phase IV you and Realtor get your property ready to go “live” on the MLS.
28.
Schedule the agreed upon appraisal, inspections, repairs, staging, or other
services needed.
29.
Discuss and agree
upon the repairs needed as identified during our home walk through or other Inspections
(home, termite, well, septic, oil tank, etc.).
30.
Review Staging recommendations and agree upon what is needed to help the
property yield the greatest possible price to an interested buyer.
31.
Provide you with recommendations for
vendors and contractors for agreed upon repairs, painting, staging, etc. and review
the proposals.
32.
Discuss Get Ready
for a Home Showing.
33.
Schedule exterior
and interior pictures to be taken when agreed upon repairs and staging are
completed.
34.
Help you to
prepare the Homeowner’s Information
Sheet which includes information on utilities and services the buyer
will need to know when transferring after closing.
35.
Install a Lockbox
and check the keys to be sure they work.
36. Place the “For Sale” sign(s) and QR Code Marketing Sign in the yard.
Phase
V – Go Live
In
Phase V your Realtor and our staff will do what they do best to list and
market your property.
37. Enter property data from Data Input Sheet into
Multiple Listing Service (MLS).
·
Add digital
photos of the interior and exterior of your home to the MLS at the same time
listing is input, allowing buyers and agents to view pictures.
·
Proofread MLS
database listing for accuracy –including proper placement in mapping function.
·
Provide you with a
copy of the MLS listing so you can proof and request changes.
·
Update ShowingTime
(our home showing management tool) specifying how you want your property to be
shown.
·
Add all required
seller disclosures and optional documents to the MLS.
·
Add Virtual Tour
video.
38. Electronically submit the listing information
to Zillow, Trulia, Realtor.com, and over 80 other home selling services.
39. Enter Property Data into United Country’s
Bullseye MLS for nationwide marketing - over 3500 websites and national real
estate catalog (available digitally at UCCatalog.com).
40. Order a Home Warranty, if you choose,
to protect your home during the listing and closing period (also transferable
to the new owner).
·
Submit Home
Warranty application to MLS for conveyance at time of sale.
41. Email “Just Listed” Post Cards to the homes in
your immediate area.
42. Personally call the homes in your immediate
area.
43. Distribute Listing Information to our Buyer
Agents and outside Real Estate Agents.
44. Schedule agreed upon Open Houses.
45. Prepare a full color Marketing Brochure for Showings
and the Open House of your home.
46. Review ShowingTime feedback from Realtors after all
showings (emailed to you upon request).
47. Respond to the ShowingTime feedback form to
answer questions or concerns the REALTOR® may have.
48. Place weekly update calls and/or emails to you
to discuss all showings and/or pricing.
49. Receive agent and customer calls and inquiries.
· Screen for qualified buyers to protect you from curiosity seekers.
Phase
VI – Offer Up
In
Phase VI your Realtor and you make the best deal to sell your property
50. Receive and review with you all Offers
submitted by buyers or buyer’s agent to determine best negotiation position.
·
Explain merits
and weaknesses of each component for each offer.
·
For multiple offer situations, evaluate
each offer and prepare a “net sheet” on each for you for to compare.
51. Obtain pre-qualification letter on buyer from
Buyer’s Agent or lender.
·
Confirm buyer is
pre-qualified by reviewing prequalification.
52. Contact buyer or buyer’s Agents to review
offers.
53. Negotiate highest price and best terms for you
and your situation.
54. Prepare and convey any counteroffers, acceptance,
or amendments to Buyers.
55. When an Offer to Purchase Contract is accepted and signed by you, deliver (usually by email) signed offer to buyer or buyer’s agent.
Phase
VII – Contract to Close
In
Phase VII our Transaction Coordinator project manages the closing of your
property.
56. Introduce you to our Transaction
Coordinator who will Manage the Contract to Close Steps of the sale.
57. Email copies of fully signed Offer to
Purchase contract to you and your closing attorney.
58. Collect Due Diligence money and sign receipt.
·
Deliver Due
Diligence money to you and have you sign the receipt.
·
Email signed
receipt to Buyer’s Agent
·
Change status in
MLS to Due Diligence Period (DDP) then to Pending.
59. Follow up on any Ernest Money when due and get
signed receipt.
60. Schedule buyer’s Home Inspection requests with
you.
61. Contact Buyer’s lender weekly to ensure
processing, final approval, and underwriting are on track to close as scheduled.
62. Review and negotiate
the Due Diligence Request
if made by the buyer.
·
Assist in finding
trustworthy contractors to perform any required repairs (we will contact them
and schedule the repairs if you prefer).
63. Schedule buyer’s Appraisal request date and
follow-up as needed.
64. Assist in solving any title problems (boundary
disputes, easements, etc.).
65. Coordinate closing process with buyer’s agent
and lender.
66. Review and ensure all parties have completed
all forms, documents, and information needed by the Firm to close the sale.
67. Confirm closing date and time and notify you.
68. Coordinate closing with your next home
purchase and resolve any timing problems.
69. Provide “Homeowners Warranty” for availability
at closing.
70. Ensure your moving arrangements are completed
and home will be ready for the Final Walk-Thru by Buyer.
71. Work with buyer’s agent in scheduling and
conducting buyer’s Final Walk-Thru
prior to closing.
72. Receive Closing Disclosure (CD) from
closing attorney and carefully review closing figures to ensure accuracy of
preparation.
73. After Closing change MLS listing status to Sold. Enter sale date and price, Buyer’s agent’s ID numbers, etc.
Phase
VIII Closing
In
Phase VIII you sign the closing documents and get paid!
74. Arrange possession of home (keys, garage door
openers, mailbox keys) upon recording of the deed.
75. Your Realtor® will attend your closing.
76. Upon recording of the deed receive your net
proceeds check (get paid) from the closing attorney (either in person,
electronically, or by mail).
77. Remove Yard Signs, Key Box, and handle any after the fact details.
United
Country Real Estate (UCRE) is the largest, fully integrated network of Real
Estate and Auction Professionals in America. Our exclusive and proven marketing
and technology benefits offered are combined with experience and skill that has
been expanding exponentially since the company was founded in 1925.
Our exclusive real estate and auction program includes the highest ranked and largest portfolios of Specialty Property Groups (SPG) with marketing websites, unequaled national print advertising, the largest internal real estate advertising agency, an extensive buyer database of more than 1,000,000 opt-in buyers and locally we have added Manufactured Homes (MHs) as a SPG.
To speak to an Agent, Text or Call: 336-664-0498
info@unite-country.com
United Country Real Estate - Broker Associates
301 N Main St. Ste. 2466 Winston-Salem,. NC 27101
National Exposure - Local Expertise